Last updated: May 2025  ·  SifarKey

1. Introduction

SifarKey (“we,” “our,” or “us”) is committed to protecting the privacy of our partners, customers, and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our distribution services.

2. Information We Collect

We may collect the following categories of information:

  • Identity & Contact Data: name, company name, email address, phone number, and job title provided when you submit a partnership application or contact us.
  • Commercial Data: product details, transaction records, key inventory data, and sales performance information shared as part of a distribution agreement.
  • Technical Data: IP address, browser type, device identifiers, pages visited, and time spent on our website, collected automatically via cookies and analytics tools.
  • Communications Data: records of correspondence, support requests, and meeting notes.

3. How We Use Your Information

We use collected information to:

  • Process and manage distribution partnership agreements
  • Deliver, operate, and improve our distribution services
  • Communicate with you about your account, invoices, and updates
  • Detect and prevent fraud, unauthorized key redemption, and abuse
  • Comply with applicable legal and regulatory obligations
  • Analyze website usage to improve user experience

4. Legal Basis for Processing

Where applicable under data protection law (including the GDPR), we process your data on the following legal bases: performance of a contract, compliance with a legal obligation, our legitimate business interests, and where required your explicit consent.

5. Data Sharing & Disclosure

We do not sell your personal data. We may share information with:

  • Trusted service providers who assist in operating our platform (under confidentiality agreements)
  • Distribution channel partners, strictly limited to data necessary to fulfill your product listing
  • Legal or regulatory authorities when required by law
  • Successor entities in the event of a merger or acquisition

6. Data Retention

We retain personal data only as long as necessary to fulfill the purposes described in this policy, to comply with legal obligations, or to resolve disputes. Commercial and transactional records are typically retained for 7 years in accordance with accounting regulations.

7. Your Rights

Depending on your location, you may have the right to access, correct, delete, or restrict processing of your personal data, and to object to certain uses or request data portability. To exercise any of these rights, contact us at [email protected].

8. Cookies

Our website uses essential cookies for functionality and analytics cookies to understand usage patterns. You may disable non-essential cookies through your browser settings. Continued use of the website without disabling cookies constitutes acceptance of their use.

9. Security

We implement industry-standard technical and organizational measures to protect your data, including encryption, access controls, and regular security audits. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify active partners of material changes via email. Continued use of our services after changes are posted constitutes acceptance of the revised policy.

11. Contact

For privacy-related inquiries, contact us at [email protected].